Monday, September 26, 2011

Science Proves Kids Like Sugar... Really?


NPR - Ask a child if they like sweets and the answer is almost universally a resounding "Yes!" It's no surprise to most parents that kids love candy, cookies, sweetened drinks, and some kids have even been known to add sugar to a bowl of Frosted Flakes. But don't blame the kids, say researchers: It's biology.

Scientific evidence shows that children not only have a stronger preference for sugar than adults – but that sweet-tooth is hardwired from Day One.

"We know that the newborn can detect sweet and will actually prefer sweeter solutions to less sweet ones. The basic biology of the child is that they don't have to learn to like sweet or salt. It's there from before birth," explains Julie Mennella of the Monell Chemical Senses Center.

Unlike adults, who often find overly sugary things unpleasant, Mennella says kids are actually living in different sensory worlds than adults when it comes to basic tastes.

"They prefer much more intense sweetness and saltiness than the adult, and it doesn't decrease until late adolescence. And we have some evidence they may be more sensitive to bitter taste," Mennella says.

A reason for this may be that a preference for sweet, caloric substances during rapid growth may have given children as an evolutionary advantage when calories were scarce. That notion is supported by the fact that sugar doesn't just taste good to children -– it actually makes them feel good, too.


So kids like sugar more than adults do? Candy, cookies, soda are the cravings of young children? Who did this study Harvard? MIT? China? Seriously you cant turn on the news or go online without there being one of these studies that either state the obvious or make excuses for people. This one does both. "Dont blame the kids, it's biology." Really thats what its come to. We had a good run at trying to fight childhood obesity but we cant beat biology. Talk about David vs. Goliath. How are parents ever supposed to get kids to stop eating sugar? This study looks like its explaining drug behavior... " sugar doesn't just taste good to children -– it actually makes them feel good, too" I saw a kid grab a can of pineapple juice the other day and the mom said Oh no you wont like that drink this, and gave the daughter Orange Soda. Parents are unbelievable, no wonder America is turning into a bunch of fat, lazy, sensitive losers and the rest of the world is laughing at us.

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